Psychology of Financial Planning: The Practitioner’s Guide to Money and Behavior
New book, Psychology of Financial Planning, written by distinguished authors Drs. Brad Klontz, CFP®, Charles Chaffin, and Ted Klontz, delivers a comprehensive overview of the psychological factors that impact the financial planning client. Designed for professional and academic audiences, the book is written for financial planners at any stage of their career looking to increase the positive impact they have on lives of clients and their families.
Psychology of Financial Planning is available wherever Books and eBooks are sold.
Hoboken, NJ (September 2022) – For financial planners, a deep understanding of the financial psychology of clients helps advisors better address their clients goals and needs while also helping to make the profession more client centered. In the new book, Psychology of Financial Planning: The Practitioner’s Guide to Money and Behavior, distinguished team of practitioners and scholars, Drs. Brad Klontz, CFP®, Charles Chaffin, and Ted Klontz, delivers a deep dive into five areas of the financial psychology of clients, and explains how to assist clients by helping them use their worldview and experiences to inform and improve financial decisions they make every day.
In the book, the authors share how psychology can be applied to real-world financial planning scenarios and provides a necessary roadmap for financial planners to effectively understand their client’s psychology and financial behaviors, triggers, flashpoints, beliefs, and cognitive biases.
The authors dive deep into five different key areas of financial psychology with outsized influences on how we interact with money and deliver contexts, tools, and solutions that address counterproductive financial behaviors, flashpoints, beliefs, triggers, and cognitive biases. The book incorporates all of the required learning objectives for individuals pursuing a career in financial planning. Some of the key topic areas include:
- Getting the client to take action,
- Cultural competence in financial planning,
- Principles of effective communication,
- Client and planner attitudes, values, biases,
- Behavioral finance,
- Sources of money conflict.
- Principles of counseling,
- Crisis events with severe consequences.
A can’t-miss roadmap to improving your ability to successfully advise clients, Psychology of Financial Planning: The Practitioner’s Guide to Money and Behavior deserves a place on the bookshelves of financial planners and advisors everywhere.
The book is available now wherever books and eBooks are sold.
Visit www.Psychologyoffinancialplanning.com to learn more about instructional programs and other offerings related to the psychology of financial planning.
About the Authors
Dr. Brad Klontz is an expert in financial psychology, financial planning, and applied behavioral finance. He is a clinical psychologist, a Professor at Creighton University Heider College of Business, and a Certified Financial Planner.® practitioner. He is an award-winning academic and researcher but also a practicing financial planner and owner of Your Mental Wealth Advisors, a Registered Investment Advisor (RIA) firm, where he works directly with clients in a financial planning capacity. His unique background and perspective have helped make him a leading expert in financial psychology creating educational content that goes beyond just theory and can be directly applied into a real-world financial planning context.
Dr. Charles Chaffin’s work encompasses a broad range of fields, from educational and cognitive psychology to financial planning. He has served as the author or lead editor of 6 different books within financial planning and cognitive psychology, helping practitioners become more client-centered and helping individuals and companies address the pushes and pulls on attention in the workplace. He has taught at the undergraduate and graduate level, as well as in a variety of executive education programs. For over a decade, Dr. Chaffin served as Director of Academic Initiatives with CFP Board in Washington, DC, working with a variety of financial planning programs and led research initiatives that directly or indirectly related to financial planning practice. He consults with financial service firms and is a regular keynote speaker at a variety of conferences.
Paul T (Ted) Klontz, Ph.D., Associate Professor of Practice of Financial Psychology and Behavioral Finance at Creighton University’s Heider College of Business, Founder and CEO of Klontz Consulting Group and Co-Founder and Director of the Financial Psychology Institute.®, is based in Nashville, TN. He has a 40+ year career in counseling, consulting and advising that has included authoring, co-authoring and/or contributing to six financial psychology related books: Money Mammoth: Unlocking the Secrets of Financial Psychology to Break from the Herd and Avoid Extinction: ,Mind over Money: Overcoming the Money Disorders that Threaten Our Financial Health, Wired for Wealth, Financial Wisdom of Ebenezer Scrooge, Facilitating Financial Health, Financial Therapy: Theory, Research and Practice
About the Book
Psychology of Financial Planning
September 2022, Hardcover
$49.95, 288 Pages