Zakaparam and Small Bazaar Celebrate Women’s Historic Month of Art and Creativity with “Made in Guatemala Collection” |

new York, March 14, 2022 / PRNewswire / – To further its commitment to women in the arts, and to celebrate Women’s History Month, the Zacapa Rum, a non-profit fair trade store and affiliate built by Guatemala, The Little Market is eager to support the launch. Built in Guatemala Collection. Available exclusively on thelittlemarket.com starting today, each item in the collection is created by female artists. Guatemala And hand-picked by Zakapa Rum brand ambassador and member of the Small Market Council, Jordana Brewster. The purchase of these items will support the small market’s continued commitment to create job opportunities for artists in disadvantaged communities, celebrate cultural techniques and traditions, and address social justice and human rights issues.

Each of Jordan’s selections is a masterpiece of art that represents traditions and customs passed down through the generations. Earlier in the day, a selection of woven bags made from reconstituted hype, mid-range women’s traditional blouses, available in six unique colors and three sizes – coin purse, envelope clutch and bikini bag. Each pattern is one-of-a-kind, varying by region and township and represents the heritage and personality of the weaver. In addition, Jordan chose glassware from Cantilever, whose purchase supports efforts to create a safer working environment, a living wage and financial security for artists. Glassware comes in a variety of shapes and sizes including stemless wine, cocktails, low ball and high ball glass and water bottles.

“I am delighted to be able to create this unique collection with our two trusted partners, Zacapa Ram and Small Market, and to help them continue their efforts to promote female artists,” said Zacapa Brand Ambassador and Small Market. Council members explain, Jordana Brewster. “Purchasing these items allows artists Guatemala Grow their business, express their heritage and move towards financial independence. I can’t think of a better way to celebrate Women’s History Month. “

A soul rooted in art and immersed in the artistry of this women’s network, Zakaparam is inspired by the small market and its mission to create jobs for women in disadvantaged communities locally, nationally and internationally. . Skillfully blended with the liquid by Master Blender, with Lorina Vascos and the hand-woven petite bonds that encircle each bottle, the Zakapa rum, like the best creations by the makers in the small market, is a work of art that Created intellectually and skillfully by female hands.

“As a sign of support for hundreds of women’s petite weaving throughout Guatemala“We know that when women are educated and able to participate in honorable and safe work, they are empowered to develop their skills, support themselves and spend their income in their families and communities,” says the brand manager. , Dina Karnich. “of the Built in Guatemala Collection Has a special place in our hearts. Zacapa is truly a Guatemalan brand: from the first press of sugar to our ultimate high-end bottling, every step of our rum journey takes place in it. GuatemalaSo collaborating with a small market in this collection is the right partnership. “

Zakaparam also teamed up with the renowned Maxologist and co-founder of All Women Barting Competition, SpeedRick. Lent MarieroTo create original cocktails that pay homage to it Strong women – Or strong women – in the family. of the Strong Women’s Cocktail Collection Inspired by this team of female leaders and brand ambassadors behind the premium rum – Lorena Vascos, Jordana Brewster, Hannah SquarelaChef Grace Ramirez And Lent Mariero – And respect for every woman’s personality, style and heritage. For those who enjoy the historic Women’s Month from home, these signature services are a delightful companion with handmade glassware. Built in Guatemala Collection.

Items in the small market Built in Guatemala CollectionSorted by Jordana Brewster And supported by Zacapa Rum, beyond the limit 18 To $ 56 And now available at thelittlemarket.com while supplies continue.

Be sure to follow through ZacapaRumUSA For fun cocktail content and news on Instagram, including special recipes Strong Women’s Cocktail Collection.

Ron Zakapa Ram. 40% Alc / Vol. Imported by Ron Zakapa, New York, New York. Enjoy responsibly. Just share with those 21+.

About Zakaparam

Built in Guatemala, Zakaparam is a work of art and is an expression of patience, richness, quality and masterful combination. The story of Zakapa depicts the heart and soul of the powerful female artists behind it. Zakapa hangs out at the tables of friends and communities, gathered to enjoy simple pleasures and strengthen relationships. Zakapa Master Blender, who is over 36 years old, Lorina Vascos is one of the few female leaders in the traditionally male-dominated industry. He brings out his clear personality and unique way of mixing, using the best ingredients Guatemala Creating one of the most delicious rum in the world. Zakapa is proud to be the first brand to be inducted into the International Ram Festival Hall of Fame. Zacapa No. 23, Zacapa Edición Negra and Zacapa XO are available in the best wines, bars and restaurants around the world. For more information, visit https://www.zacaparum.com/.

About DJ North America

Daguerre is a global leader in the field of alcoholic beverages with an excellent collection of brands including Johnny WalkerCrown Royal, Bulleit and Bokanan Whiskey, Smirnov, Crook and Kettle vodka, Casamigos, Dillon and Dan Julio Taclas, Captain Morgan, Belize, Tankrai and Guinness.

Diageo is listed on both the New York Stock Exchange (NYSE: DEO) and the London Stock Exchange (LSE: DGE) and their products are sold in 180 countries around the world.

For more information on Diageo, their people, brands, and performance, visit www.diageo.com. Visit Diageo’s internationally responsible beverage resource www.DRINKiQ.com for ways to share information, innovations, and best practices. For news and information about Diageo North America follow on Twitter and Instagram: iaDiageo_NA.

About the small market

Founded in 2013 Lauren Conrad And Hannah Squarela, The Little Market is a 501 (c) (3) nonprofit, fair trade store dedicated to the economic self-sufficiency of women and other disadvantaged communities through decent income opportunities. With a mission rooted in the fundamental belief that everyone has the right to a secure job and a decent living wage, the goal of the small market is to break the cycle of poverty and make it clear to artists, their families and their communities. Is to create a more stable future. . For more learning and in-store purchases, please visit www.thelittlemarket.com. Follow اوTheLittleMarket and shopthelittlemarket on Facebook and Twitter.

Media Relations

Gina Kaplan/ Johanna Sierra

Zacapa Rum, Bullfrog + Baum

zacaparum@bullfrogandbaum.com

Jazmin lives

DIAGEO

jazmine.settles@diageo.com

Sunshine Sucks

Small market

TLM@sunshinesachs.com

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Source: Zakapa Ram

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